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The Digital Workspace

Leverage the Human Factor in your digital channels

Most companies have digitized their services, but they've overlooked a crucial element: the Human Factor. Global trends like remote work, competition from digital players, trust issues on digital channels, and the metaverse concept demand a new solution. DefineX has redefined Digital Channels by integrating the Human Factor.

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a businessman sitting on a bench looking at a tablet

What needs fixing?

Digital banking without the human factor is a mobile ATM. If you place a machine in front of your customers instead of a bank, they will treat your bank as they treat their fridges.

Limited banking is inherent in digital Icon Limited banking is inherent in digital
  • Money transfer limits
  • Security controls
  • Forced channel switches
Advisory is locked away from the customer Icon Advisory is locked away from the customer
  • Wealth Management
  • Mortgage
  • Re-Financing
  • International Trade
  • Insurance
The customer success model is unperforming Icon The customer success model is unperforming
  • Missing digital safety net
  • Support for Special Core Groups
  • Missing 3rd party actors – customers’ advisors
Inefficiently managed banking workforce Icon Inefficiently managed banking workforce
  • Capacity frozen in silos
  • Expert workforce missing at MoT
  • Hard-to-manoeuvre prioritization and long deployment cycles

We leapfrog your bank to an All Bank @digital state.

Leapfrog Competition in Digital Play

Forget multichannel, omnichannel or all other names that describe a patchwork of channels. We design and build a new digital space where your employees, customers, and stakeholders meet and operate. This space is not your digital banking channel; this is your bank now existing digital with all human factors included.

More Sales Opportunity Icon More Sales Opportunity
  • We create new sales points with a constant human touch eliminating challenges caused by limited banking problems and missed opportunities on credit, sales and investment products.
Begin Embedded Banking to become part of the value chain in other business flows. Icon Begin Embedded Banking to become part of the value chain in other business flows.
  • The digital platform approach serves this through the availability of API-based services.
Own or control high-frequency customer interaction points. Icon Own or control high-frequency customer interaction points.
  • The digital platform approach serves this through easy and low-cost testing.
Decide on what not to do. Pick target leadership areas and drop others. Icon Decide on what not to do. Pick target leadership areas and drop others.
  • The digital platform approach serves this through easy, low-cost design and build cycles.
Meet Our Experts
Tolga Ulutaş CEO
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Impact Stories

Discover how DefineX is reshaping digital channels by prioritizing the human touch in an era of remote work, digital competition, trust issues, and the metaverse concept.

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Featured Insights on The Digital Workspace